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Enterprise

Retail & E-commerce

Know what will sell, where, and to whom.

Demand forecasting, assortment analytics, segmentation and customer 360 for retail and CPG.

Illustrative scene, not a customer site

What’s at stake

Where it hurts.

  1. 01

    Demand keeps shifting.

    Forecasts built on last season’s data miss what customers want now.

  2. 02

    Customer data is split.

    Online, store and loyalty data rarely form one picture of the customer.

  3. 03

    Margin depends on detail.

    Price, assortment and space decisions need analysis store by store.

How it fits together

From the sensor to the decision.

01

Sense

Read the physical world

  • Store, online and supply chain data
  • Customer interactions across channels
  • Stock positions across the network

02

Understand

Turn it into a live picture

  • Machine learning master data models
  • Segmentation, propensity and churn
  • Product affinity and brand performance causality

03

Act

Warn or fix before failure

  • Demand forecasting
  • Assortment, space and store clustering
  • Price elasticity and media mix decisions

Where to begin

What we work on.

  • DemandDemand forecasting and supply chain early warning.
  • Range and spaceAssortment and space, store clustering and product affinity.
  • PricingSparse data price elasticity and media mix modelling.
  • CustomersCustomer 360, segmentation, propensity, churn and share of wallet.

Products for this sector

Ask your retail data a harder question.

Tell us what you’d like to know, and we’ll show you what your data can already answer.